Popular: the power of likability in a status-obsessed world

Introduction

The adult playground : where popularity still matters

Boorish bully or likable leader : there's more than one type of popularity

The problems with popularity : what's wrong with what we want?

Herds and headaches : how our bodies are programmed to care about popularity

The popularity boomerang : how we create the world we live in

Our high school legacy : how we can conquer the prom queen today

Clicks and cliques : what's not to "like"?

Parenting for popularity : can mom and dad make a difference, and should they?

Most likely to succeed : choosing the type of popularity we want.