The hero and the outlaw : building extraordinary brands through the power of archetypes
(Book)

Book Cover
Published
New York ; London : McGraw-Hill, c2001.
ISBN
0071364153
Physical Desc
xii, 384 pages : ill. ; 24 cm.
Status

Copies

LocationCall NumberStatus
Newton - Adult658.827 M34H 2001On Shelf
Regis - MainHF5415.15 .M334 2001On Shelf

More Details

Published
New York ; London : McGraw-Hill, c2001.
Format
Book
Language
English
ISBN
0071364153

Notes

Bibliography
Includes bibliographical references and index.

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Citations

APA Citation, 7th Edition (style guide)

Mark, M., & Pearson, C. (2001). The hero and the outlaw: building extraordinary brands through the power of archetypes . McGraw-Hill.

Chicago / Turabian - Author Date Citation, 17th Edition (style guide)

Mark, Margaret and Carol Pearson. 2001. The Hero and the Outlaw: Building Extraordinary Brands Through the Power of Archetypes. McGraw-Hill.

Chicago / Turabian - Humanities (Notes and Bibliography) Citation, 17th Edition (style guide)

Mark, Margaret and Carol Pearson. The Hero and the Outlaw: Building Extraordinary Brands Through the Power of Archetypes McGraw-Hill, 2001.

MLA Citation, 9th Edition (style guide)

Mark, Margaret., and Carol Pearson. The Hero and the Outlaw: Building Extraordinary Brands Through the Power of Archetypes McGraw-Hill, 2001.

Note! Citations contain only title, author, edition, publisher, and year published. Citations should be used as a guideline and should be double checked for accuracy. Citation formats are based on standards as of August 2021.

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