The fall of advertising and the rise of PR
(Book)

Book Cover
Author
Contributors
Published
New York : HarperBusiness, c2002.
Edition
1st ed.
ISBN
0060081988
Physical Desc
xxi, 295 pages : ill. ; 22 cm.
Status

Copies

LocationCall NumberStatus
Lasell University - Main659 R44f 2002On Shelf
Medford - Adult659 RiesOn Shelf

More Details

Published
New York : HarperBusiness, c2002.
Format
Book
Edition
1st ed.
Language
English
ISBN
0060081988

Notes

General Note
Includes index.

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Citations

APA Citation, 7th Edition (style guide)

Ries, A., & Ries, L. (2002). The fall of advertising and the rise of PR . HarperBusiness.

Chicago / Turabian - Author Date Citation, 17th Edition (style guide)

Ries, Al and Laura. Ries. 2002. The Fall of Advertising and the Rise of PR. HarperBusiness.

Chicago / Turabian - Humanities (Notes and Bibliography) Citation, 17th Edition (style guide)

Ries, Al and Laura. Ries. The Fall of Advertising and the Rise of PR HarperBusiness, 2002.

MLA Citation, 9th Edition (style guide)

Ries, Al., and Laura Ries. The Fall of Advertising and the Rise of PR HarperBusiness, 2002.

Note! Citations contain only title, author, edition, publisher, and year published. Citations should be used as a guideline and should be double checked for accuracy. Citation formats are based on standards as of August 2021.

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