Business Plans For Dummies can guide you, as a new or aspiring business owner, through the process of creating a comprehensive, accurate, and useful business plan. In fact, it is just as appropriate for an already up-and running firm that realizes it's now time for a full-bore check-up, to ensure the business is in tip-top shape to meet the challenges of the globalized, digitized, and constantly changing 21st Century. This edition is fully updated,...

The Art of War is a Chinese military treatise that was written during the 6th century BC by Sun Tzu. Composed of 13 chapters, each of which is devoted to one aspect of warfare, it has long been praised as the definitive work on military strategies and tactics of its time. The Art of War is one of the oldest books on military strategy in the world. It is the first and one of the most successful works on strategy and has had a huge influence on Eastern...

Strategy beyond the Hockey Stick is about unlocking big moves because that is what it takes to beat the odds in business. Anchored in empirical evidence from thousands of companies, it reveals what really matters and what does not for exceptional performance. Despite their best intentions, business leaders often get bogged down by human biases and social dynamics that get in the way of clear strategy and strong execution. Just about anyone proposing...

Business professor Scott Galloway asks fundamental questions about Amazon, Apple, Facebook, and Google. How did those four infiltrate our lives so completely that they're almost impossible to avoid (or boycott)? Why does the stock market forgive them for sins that would destroy other firms? And as they race to become the world's first trillion-dollar company, can anyone chalƯlenge them? Galloway deconstructs the strategies of the Four that lurk beneath...

Turn your handmade hobby into a thriving business

Most Etsy sellers are confident in their crafting and artistic capabilities. However, many need guidance on the business-related intricacies of starting and maintaining a successful Etsy business. Etsy-preneurship helps existing and potential Etsy sellers understand the business fundamentals needed to become a small business owner on Etsy, including taxes, bookkeeping, marketing, finances,

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"What do successful entrepreneurs and chess grandmasters have in common? The vision and mindset to look at the pieces in front of them and anticipate what role each one plays in the next five moves. Now, with the principles explored in Your Next Five Moves, aspiring entrepreneurs and anyone looking to excel in their career can hone the vital skills needed to consider long-term goals, anticipate future challenges, and sharpen their shrewd strategic...

A guide to enjoying a more successful and fulfilling career by staying small outlines a one-person business strategy for generating consistent cash flow, detailing how to set up, address unexpected setbacks, and maintain happy clients.

During his forty-year career at General Electric, Welch led the company to year-after-year success around the globe, in multiple markets, against brutal competition. His honest, be-the-best style of management became the gold standard in business, with his relentless focus on people, teamwork, and profits. Since Welch retired in 2001 as chairman and CEO of General Electric, he has traveled the world, speaking and answering questions. Now, he has written...

The revolutionary plan for overthrowing dictatorships: "Not, perhaps, since Machiavelli has a book had such impact in shifting the balance of power" (The Times, London).

In the early 1990s, at a friend's request, a Massachusetts professor sketched out a blueprint for nonviolent resistance to repressive regimes. It would go on to be translated, photocopied, and handed from one activist to another, traveling...

Chances are the strategies that worked well for you even a few years ago no longer deliver the results you need. Dramatic changes in business have unearthed a major gap between traditional approaches to strategy and the way the real world works now. In short, strategy is stuck. Most leaders are using frameworks that were designed for a different era of business and based on a single dominant idea{8212}that the purpose of strategy is to achieve a sustainable...